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Owner Information:

Shane Brisson, Reservist with the CAF.

Business Description:

BASSIN’ ON Lures is a Veteran owned business that started out for a few reasons. One was for my love of fishing and the therapeutic value it gives, and the other was to raise funds and awareness for the “Soldier On” program.

After my injury with the Canadian Forces, I was looking for something that could get me active again. I found a program called “Soldier On”. This program helps fund injured and wounded soldier get equipment that they need to get active again. The program helped by allowing me to buy my fishing kayak, that helped me get active again.

Now thinking, how can I pay if forward to the Soldier On program since it is non-government funded? I came up with the idea of making fishing lures. That’s when “BASSIN’ ON Lures” came to life. Here at BASSIN’ ON Lures we offer great quality hand-made weedless skirted jigs, plastic baits, and hand painted crankbaits. And for every sale BASSIN’ ON Lures will donate 5% to the Soldier On program.

BASSIN’ ON Lures is also pleased to announce that we are the first Canadian retailer to offer a state of the art anchor by “Tightline Anchor”. This anchor is designed with aircraft grade materials and ready for anything you put in its way. Tightline Anchor is also a Veteran owned business and made in Canada.

BASSIN’ ON Lures would like to thank you all for your support, and in helping out those who gave their all for us and our country.

Keep those lines tight everyone and let’s go BASSIN’ ON for Soldier On.

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